About LoyaltyWire

LoyaltyWire tracks the loyalty technology industry: loyalty platforms, rewards programs, CRM, retail, airlines, hotels, payments, martech, and AI.

What we publish

LoyaltyWire covers developments across the loyalty and customer retention industry. Each news item on the site summarizes reporting published elsewhere and links to the original source, so you can read the full story at the outlet that reported it. We also publish original tools and reference material, including our loyalty calculators and our directory of loyalty platforms and industry portals.

How this site is produced

LoyaltyWire is a small, independent publication. Our news summaries are produced with an automated pipeline that collects industry coverage, summarizes it, and categorizes it for publication. Source attribution and a link to the original reporting accompany every item.

We are explicit about this because readers deserve to know how what they are reading was made. Automated summaries are not a substitute for the original reporting they point to, and we encourage readers to follow the source link for the complete story, full context, and the reporting credit.

Corrections

If we have summarized something inaccurately, or if you are a publisher who would like an item amended or removed, please get in touch and we will address it.

Contact

Editorial questions, corrections, and tips: see our contact page.